LinkedIn outreach playbook

Problem

Founder did LinkedIn outreach manually — 30 mins/day for 5 messages. Couldn't scale, couldn't measure what worked.

Flow

Saved LinkedIn search → Phantombuster scrape → n8n enrich → GPT-4 message → schedule send → 4-day check → metrics dashboard.

Cadence

Mon-Fri, 30 actions/day per account

What I built

• ICP-filtered LinkedIn search via Phantombuster
• GPT-generated first message scoped to recipient's recent post
• 4-day follow-up arm, only sent if no reply and no profile-view back
• Daily metrics report — accepted/replied/booked rates per persona

Limits

• LinkedIn TOS-aware caps: max 30 actions/day per account
• Single-language (EN) — multi-lingual campaigns need separate accounts